I firmly believe that Pinterest is one of the most underutilized social media platforms for direct sales today. That may be because in the past it has been so difficult to create a great pin that was not from a blog or other singularly owned website. A recent Pinterest Update has made it easier than ever to upload beautiful, “pinnable” images from your computer to Pinterest to link directly to your direct sales website in three easy steps. Now you can create beautiful images using sites like Canva and PicMonkey and upload them directly to Pinterest and then link to your website, Facebook group, Facebook Page, etc literally in seconds. Check it out:
First, you want to create a beautiful image using sites like Canva or PicMonkey that is bright and colorful as well as tall and narrow. Be sure to include your branding From the home screen or your profile, click on the gray “+” sign in the top right-hand corner. A drop down box will appear that lets you Upload an Image.
Upload your image from your computer and insert the link where you would like the pin to connect. If the image is of a specific product or service, link to a specific page and not just your main home page. That way the user can more easily find – and purchase – the item you are featuring in the pin.
Finally, choose which board you would like to pin the image to and include the Description underneath the image. Voila! You can even view the pin after it is posted to make sure everything is correct, and Boost the Pin for added exposure.
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